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Beyond Marketing: Extending ABM to Business Development and Sales
Who you'll learn from
In addition to the real-world experience from the Director of Demand Generation at Deluxe Corporation, you'll also learn from the shared experiences from two company CEOs who work with clients of all sizes on these same challenges.
Edwin Van Riessen, Deluxe
Ed has a proven history in lead generation, new business development, new product marketing and revenue-stream creation in small and large company settings, and has written on the topic of implementing Account-Based Marketing.
Mark Galloway, OppSource
Mark is the CEO of OppSource, which has created a cloud-based solution for digital lead development and nurturing. He is also the Co-President Twin Cities Chapter of the American Association of Inside Sales Professionals.
Tracey Ellis, Leadous
Beyond her role as CEO at Leadous, as President of the Minneapolis Business Marketing Association she has had broad exposure to the challenges marketers face across all industries. Tracey has led several teams in sales & marketing, as well as implementations of all the major marketing automation platforms.
Watch & Listen at Your Convenience
Webinar Duration: 30 Fast Paced Minutes